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Uniqbe CEO Shares Growth Insights at gsmExchange Dubai

Uniqbe CEO Shares Growth Insights at gsmExchange Dubai

Uniqbe at Gitex 2024, trade partners and old friends are in for a treat

At gsmExchange Dubai event, the key account manager has had the opportunity to sit down with Edward, the CEO of Uniqbe Limited, a company which specialize in the sales of smartphones, tablets, audio accessories and laptops. In this exclusive interview, Edward shared his thoughts on the iPhone 16’s market performance, his company’s plans for the future and Uniqbe’s experience at this year Gitex Global event.

gsmExchange: Hello and thank you for joining us today. Can you start by introducing yourself and your company?

Edward: My name is Edward and I’m the CEO of Uniqbe Limited. We were founded in 2008 in Hong Kong and we specialize in offering a range of consumer electronics including smartphones, tablets, audio accessories and laptops. We work with brands like Apple, Xiaomi, Poco, Samsung, JBL, Harman Kardon additionally with even newer brands like Nothing.

gsmExchange: It’s great to have you here. We’ve been hearing a lot about the iPhone 16 launch, but with some mixed reactions. What’s your take on its performance in the wholesale market?

Edward: Personally, I’m an iPhone user and I haven’t seen any major upgrades in the iPhone 16 that really appeal to me. As I look at the market, I’ve noticed that the trade-in values in places like Hong Kong and Dubai have dropped by about 30 to 40%. It seems that consumers aren’t feeling as motivated to upgrade this time around, especially when the trade-in offers or new features don’t seem compelling enough. That said, the iPhone 16 is still a good product and I believe that over time, it will attract more consumers, especially as we move into the final quarter of the year.

gsmExchange: We’re approaching the end of the year. How has business been for Uniqbe Limited so far and what are your plans for next year?

Edward: It’s been a very exciting year for us. We’re doing well and we’re looking forward to next year with a lot of optimism. One of the highlights of this year was reconnecting with old friends and partners at gsmExchange events after the pandemic. It’s great to see those relationships rebuilding and I believe there are more exciting opportunities ahead for us. We’re very much looking forward to the trades that are coming up in the near future.

gsmExchange: That’s great to hear! Which regions are you focusing on for expansion in the coming year?

Edward: We’re looking closely at Africa and Latin America. These two regions are very attractive to us due to their growing consumer markets and increasing demand for technology products. We believe there’s a lot of potential for growth there.

gsmExchange: Speaking of opportunities, how has your experience been at GSMX Dubai this year?

Edward: Overall, the show has been fantastic. It’s been full of energy, and we’ve had the chance to reconnect with so many people. Uniqbe Limited has been a member of gsmXchange for 14 years and we’ve built a lot of trust over that time. In fact, we have a lot of positive feedbacks and zero negatives, which I think speaks to the strength of our relationships. The support from gsmXchange has been invaluable and we’re excited for the future.

gsmExchange: It sounds like you’re in a great place moving forward. Any final thoughts on what’s next for Uniqbe Limited?

Edward: We’re very excited for what’s coming up. The year has been full of growth and we’re looking forward to more opportunities in 2024. With the support of gsmXchange and the strength of our partnerships, I’m confident we’ll continue to thrive and expand into new markets.

gsmExchange: Thank you so much for your time, Edward. It’s been a pleasure talking to you, and we wish Uniqbe Limited continued success in the coming year!

Edward: Thank you, it was my pleasure! We’re looking forward to what’s next.

Uniqbe was a participating exhibitor at Gitex Dubai 2024
Check out the exhibitors list: Here

Please click here to see the interview on Youtube.

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